You can have data without information, but you cannot have information without data. – Daniel Keys Moran This time of year, we are working collaboratively with many of our clients on annual…
Content Creation
National Social Media Day Q&A with Smarty Social
Let’s talk Instagram Reels, influencers, and the differences between paid and organic content. As experts in social media who understand the impact it’s had on marketing (for more than a decade now!),…
Smarty Social Media Receives The Startup Weekly’s 2021 Marketing & Advertising Companies to Watch Award
Smarty Social recognized among a highly competitive group of innovative agencies SANTA ANA, CA – April 14, 2021 – Smarty Social Media, a social media marketing agency based in Orange County, Calif.,…
Social Media Best Practices to Carry into 2021
With 2020 in the dust and a clean, refreshing slate for 2021 on the horizon, we wanted to acknowledge the importance of staying up to speed with the ever-evolving world of social…
12 Apps for Pumping Up Your Productivity
Ready to make major strides in both your personal and professional life? Whether you need to increase focus, become better organized, find a little inspiration, or connect and collaborate, there’s an app…
Pro Tips for Creating a Digital Mood Board
Who doesn’t love a mood board? It’s the modern technology geek’s dream collaging activity. The truth is, you can write about a look and feel until your face turns blue, but there’s…
Instagram Captions: The Breakdown
Established primarily as a photo-sharing app, it’s clear visuals reign supreme on Instagram. But while it’s true a photo is worth a thousand words, captions deserve just as much forethought and careful…
Top 10 Tips for Writing Killer Content
When it comes to marketing, words can move mountains — or at least create major buzz around your brand. But before you think just stringing together any words will do, make sure…
How to Get Permission for User Generated Content
With an overwhelming 93% of consumers citing user generated content (UGC) as an influence in purchasing decisions, the value is clear. However, regardless of the strategy you use for encouraging customers to…
How to Get More User-Generated Content
In an age where word-of-mouth marketing is rising and consumers prefer to hear recommendations from peers versus companies, user-generated content (UGC) is more important than ever. Customers are effective as a marketing…